I recently attended the Money, Wealth and Business Conference in Johannesburg where I spoke in front of 1800 people. I was fortunate to have shared the stage with some incredible entrepreneurs, along with a couple of billionaires. What a phenomenal experience it was.
But, let me start at the beginning of my incredible journey. At the beginning of 2017 I had decided that if I wanted to up my game, stand out from the rest and take my business to the next level I needed help. I approached Toni Baptista from TAB Promotions, PR & Marketing to help me with my personal brand, marketing and PR. She immediately understood what I wanted to achieve and was happy to take me on as a client. I could see that she knew what she was talking about and that she had worked with some high calibre people.
I had never heard of JT Foxx or his organisation before, until Toni started talking about him and his coaching program. She suggested that I attend his next event in Durban if I really wanted to up my game. Toni always speaks so highly of JT, that when she told me he was coming to Durban in May and had taken the liberty of signing me up for the event, I started getting excited about meeting him.
By the time May arrived we had set all the ground work for my personal brand, with a new website, new logos, social media etc. We set up a professional photoshoot, coordinated by Toni, who insisted that I wear a suit and tie, which I was not use to wearing in the first place. She took one look at my tie and said, “you need a JT Foxx tie and when you meet him, he is going to tell you the same thing”. At the time, I didn’t understand what she was going on about or what was wrong with my Woolworths tie, lol.
The day finally came and I attended my first JT Foxx event. I was completely blown away and when the man himself came up on stage, I finally got to see the game changer. He gave great insight into marketing, branding, relationships and coaching. I learnt a lot about keynote speaking and all this at a FREE event, I was truly WOWWWED. If this was what you learnt at a free event, then I wanted in on the coaching and mentoring program. I didn’t hesitate to sign up and as it turns out, it was the best decision I could have made.
I got assigned a coach who helped me prepare my speech for the event I was attending in JHB in August. I was going to be speaking in front of a very large crowd of people which I was quite nervous yet excited about. This whole experience has been surreal but amazing to say the least.
I flew to JHB for the event and again I was completely blown away with this whole experience and the calibre of people I was networking with. When I was back stage with JT he took one look at me and said, “Dude, where did you get that tie from? Did you go shopping at Woolworths and decide you’d just pick out one of their cheap ties and throw it in with your grocery shopping?”. I landed up buying a JT Foxx tie and I could just hear “I told you so”. Ok I got it, always dress for success.
If you want to get miles ahead of the rest, branding and positioning is the key to any business. Being part of the JT Foxx organisation can certainly put you onto a level you would never have dreamt of, it certainly has been a game changer for me.
Not only did I get a peck on the cheek from one of South Africa’s most successful business women, Jenna Clifford but I also had the great honour of meeting Nelson Mandela’s grandson Ndaba Mandela, Patric Motsepe, Hugh Hilton among other successful entrepreneurs
I am excited about the next couple of months coaching, the Family Reunion in the USA where I will again be up on stage speaking and in December going to JT’s house in Thailand and having that one on one interaction with him.
Branding, Marketing, Relationships and Coaching are the game changers which many people neglect along with speed of implementation. If you want things to change, YOU have to take massive action. I have and I am seeing the results, what’s your excuse?
Remember, who you surround yourself with, is who you become.